KLA Group
IT Sales and Marketing Agency
By Kendra Lee These are turbulent times and in sales and lead generation, youāre wondering what the heck do I do? After youāve called all your clients, shared your COVID-19 response plan,
To keep your prospecting email from hitting the delete barrier, use shorter subject lines that resonate and feel as though youāre addressing your contactās top priority. Skip generic subject lines like āchecking
Be even more responsive to client and prospect requests. Return calls sooner. Reply to emails faster. Get proposals out quickly. If you donāt have answers, or it will take time to complete
By Kendra Olney Lee The novel coronavirus introduced uncertainty at all levels of life rather quickly. Businesses are rethinking how theyāll operate in the immediate future and what long-term implications the virus
It may feel like you should lay low due to coronavirus, but now is the time that your clients and prospects need to hear from you. Call clients to ensure theyāre all
Denver-based sales guru, author will address group about sales prospecting DENVER, March 12, 2020 ā Nationally recognized sales and marketing leader Kendra Lee, president and CEO of KLA Group Inc., Centennial, has
You received a marketing qualified lead! You’re ecstatic and shoot them an email requesting a time to meet. Days go by, you hear nothing, your enthusiasm fades. Maybe they aren’t interested after
Your LinkedIn connections are a treasure trove of people who are networked with your potential prospects. Some of these contacts will have similar prospects to you but arenāt your competitors. Find ways
Prospecting emails need to be short to be effective. When you have too much to say, add a P.S. with a postscript of no more than 2 lines. Make it count! It
When sales arenāt closing something might be holding your prospect back. Itās likely there are hidden objections theyāve never expressed. Or, those objections may be coming from sources you have yet to
You donāt have to call cold contacts to get good leads ā you can reach back out to old contacts with great results. Prospects who never made a change or went with
By Kendra Lee Iāve watched the faces of business owners turn from agreement to confusion and then mild panic when I say referrals should make up 20% of their lead sources. They
Whether youāre the queen of cold calling or the king of referral-gathering, choose prospecting and lead generation approaches that allow your sales strengths to shine through. You become your own Sales Magnet
Donāt worry about pricing objections; they’re inevitable but easily overcome. Start by bringing prospects back to why they are talking to you in the first place. What urged them to earmark budget?
By Kendra Olney Lee January always brings a hyper-focus on prospecting and lead generation to get the year started off strong. Thereās excitement in the air as prospects have replenished budgets and
Who doesnāt want to close more sales? Set specific goals for the number of monthly sales activities you will do to improve your sales. Use SMART goals: Specific, Measurable, Attainable, Relevant and
You wonāt achieve your sales goals if youāre wasting time on opportunities that arenāt real. The easiest way to fix this is to qualify opportunities consistently throughout the sales process and follow
By Kendra Lee Itās a new year, which of course means New Yearās resolutions and goals. As you set your sales resolutions and goals, consider how you will and wonāt sell based
Today is the last day of the year, tomorrow is a holiday and then 2020 comes roaring in with new sales goals and a clean slate. So, take a moment to celebrate
Cold calling through the holidays can be tough, so hereās a fun game you can play to beat the chill. Every time a prospect tells you āno,ā put a piece of candy
By Kendra Lee I love Christmas if only because I get to re-write a Christmas classic into a sales āsong!ā (Well, I do love Christmas for other reasons, but this is fun,
Hereās an advent calendar that will keep your reps motivated through December! Create a whiteboard chart with columns for the days of the week and rows for sales repsā names. Each day
By Kendra Lee Talking price with prospects gives most reps heartburn, so they wait, and wait, and wait, all the way until the proposal. Aside from wasting your valuable time on potentially
If youāre struggling to reach your Q4 goals, stop and examine your vision. You must have a vision you are passionate about every day. It canāt be anyone elseās goal, and it
