KLA Group
IT Sales and Marketing Agency
To keep your prospecting email from hitting the delete barrier, use shorter subject lines that resonate and feel as though youāre addressing your contactās top priority. Skip generic subject lines like āchecking
Denver-based sales guru, author will address group about sales prospecting DENVER, March 12, 2020 ā Nationally recognized sales and marketing leader Kendra Lee, president and CEO of KLA Group Inc., Centennial, has
You received a marketing qualified lead! You’re ecstatic and shoot them an email requesting a time to meet. Days go by, you hear nothing, your enthusiasm fades. Maybe they aren’t interested after
Your LinkedIn connections are a treasure trove of people who are networked with your potential prospects. Some of these contacts will have similar prospects to you but arenāt your competitors. Find ways
Prospecting emails need to be short to be effective. When you have too much to say, add a P.S. with a postscript of no more than 2 lines. Make it count! It
You donāt have to call cold contacts to get good leads ā you can reach back out to old contacts with great results. Prospects who never made a change or went with
By Kendra Lee Iāve watched the faces of business owners turn from agreement to confusion and then mild panic when I say referrals should make up 20% of their lead sources. They
By Kendra Olney Lee January always brings a hyper-focus on prospecting and lead generation to get the year started off strong. Thereās excitement in the air as prospects have replenished budgets and
Who doesnāt want to close more sales? Set specific goals for the number of monthly sales activities you will do to improve your sales. Use SMART goals: Specific, Measurable, Attainable, Relevant and
You wonāt achieve your sales goals if youāre wasting time on opportunities that arenāt real. The easiest way to fix this is to qualify opportunities consistently throughout the sales process and follow
By Kendra Lee Itās a new year, which of course means New Yearās resolutions and goals. As you set your sales resolutions and goals, consider how you will and wonāt sell based
Cold calling through the holidays can be tough, so hereās a fun game you can play to beat the chill. Every time a prospect tells you āno,ā put a piece of candy
If youāre struggling to reach your Q4 goals, stop and examine your vision. You must have a vision you are passionate about every day. It canāt be anyone elseās goal, and it
Help the sales team ramp up Q4 efforts with a friendly game of Connections. Track all prospecting calls for a week to see who made the most calls, connected with the most
For a winning Q4 strategy, make a list of former customers you haven’t worked with recently. It could be a few years since you worked together, but they could need your help
As youāre prospecting through Q4, think about something personal you can share with your prospects that will get them engaged and talking. These stories can boost your prospecting through the holidays as
By Kendra Lee Itās fourth quarter, which means the final year-end push whether youāre motivating your team or yourself to meet sales targets. Hereās a list of resources to guide you to
Youāve hired a new sales rep. Sheās raring to go. Sheās so excited you can practically feel the passion. You know youāve made a great hire, and you canāt wait for her
Prospect when fewer people are in the office, like Fridays or the week of Thanksgiving. Youāll reach a lot of voicemail as more prospects take these days off, but those who are
Your prospects don’t know your sales process. It’s up to your sales reps to spell out the next steps to prospects in every discussion. That way, prospects won’t get lost in the
Youāve heard of the compound effect. Itās that ripple effect you get from doing small things over long periods of time ā with discipline. Darren Hardy wrote a whole book, āThe Compound
You donāt have to go it alone with your new business development. You can enlist the help of partners. That might be solutions vendors, someone who offers complementary services to your business,
When anyone gets a call from someone they donāt know, theyāre asking themselves one question that will determine if they stay on the phone. āWhatās in this for me?ā So, when youāre
Your prospecting and lead generation emails must get past the gatekeeper to reach your target contact. To do that, write your emails to address issues, questions and points that the gatekeeper canāt
